The NFL Playoffs are finally here, and the first weekend featured less-than-stellar matchups. What looked to be good games on paper turned, for the most part, into one-sided, boring affairs. There were great individual performances, such as Jordan Love of the Packers again disappointing Dallas Cowboys fans and a great storyline with Christian quarterback C.J. Stroud becoming the youngest quarterback to win a playoff game. However, for the most part, the action on the field was sloppy and uninspiring.
The premier matchup of the weekend was the high-scoring Miami Dolphins traveling to frigid Kansas City to take on the struggling Super Bowl Champion Chiefs. Even that game was a dud, but did anyone see it? Considerably fewer people saw that game than usual due to a unique arrangement between the NFL and the NBC-owned streaming service Peacock.
For the first time ever, the league showed a playoff game on streaming only, severely limiting who could actually watch the game from the frozen tundra of Kansas City. While the game was broadcast over the air in Kansas City and Miami, the rest of the country was left to either stream or go without.
Peacock backed the truck up to the NFL and shelled out a reported $110 million dollars for exclusive rights to the game, which could be a harbinger of things to come. It is widely speculated that the league and networks plan to transition the NFL into streaming only as broadcast television continues to die. When the current television deal is up, the league could look to streaming moving forward. That prospect isn’t sitting well with many fans, including some more well-known ones.
New York sports talk legend Mike Francesa let his feelings be known on X before the game. He wrote: “Not only is the NFL’s greedy Peacock adventure a disgrace, but the quality of the telecast is equally disgraceful. Fix the technology.” There appeared to be numerous technical issues with the stream, including reduced resolution and buffering, causing a choppy picture.
Another issue with streaming is the delay. When games are streamed, if fans are listening to the radio broadcasters as many do or even following along on X, the action on the stream is considerably delayed compared to the live feed. It sounds like a small issue, but considering the popularity of social media and fantasy sports, the delay is a definite annoyance.
The cost for Peacock isn’t what was keeping most fans from signing up and watching. Francesca was harsh in his criticism of the league from a financial perspective. He said: “The Peacock Playoff exclusive. Nothing short of a complete greedy disregard for their incredible fans. The NFL banked 110 million for the game, and fans be damned.” At least one Chief agreed: defensive end Charles Omenihu purchased 90 subscriptions for fans and commented on X, “Us playing on peacock ONLY is insane I won’t lie.”
Money aside, fans seemed most upset about the 2010s quality of the stream. One fan snarkily wrote on X: “Great job, @peacock. Broadcasting an NFL playoff game in Pixelvision was a stroke of genius. Maybe add a server or two before you try to hold fans hostage with your janky service.,” while another said, “Your streaming is AWFUL! Jerky, buffers and the color washes out.”
Perhaps the narrative would be slightly different if the game had been more competitive. The Chiefs froze out the Dolphins 26-7 in a game that didn’t seem that close. However, fans are going to demand a quality stream, especially if they have to pay, and this time, Peacock fumbled the ball and $110 million dollars.
